Post Less, Boost Top Posts, and More: 14 Ways to Increase Your Facebook Page Engagement

Engagement on Facebook Pages has fallen by 70 percent since the start of 2017, according to BuzzSumo who analyzed over 880 million Facebook posts by brands and publishers. As a social media marketer, it is worrying to see these trends. But we feel there are ways we can combat this organic reach decline on Facebook and we’d love to share ...

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How to Make Money with Rebranded PLR Products

February 2, 2016 by Mozie | You should consider rebranding your PLR because it will help you position your product as a unique product and help you get rid of 100’s of competitors. If you have PLR content on your computer’s hard drive, and it’s just ‘collecting dust”, you’re far from alone – most marketers buy ...

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These Six Nonprofit Strategies Will Supercharge Your For-Profit Business

Nonprofits, by definition, aren’t driven by the need to generate quarterly or yearly surpluses like for-profits, or to keep stock prices up, but they do have to pay the bills and, ideally, bank money if they’re to have a vibrant future. Many nonprofits must keep diverse revenue streams healthy: earned income from sales of products and services; contributed income from ...

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How Events Are Marketed to, and Found by, Attendees

Event attendees most commonly learn about work-related events/conferences through word-of-mouth and email newsletters, according to recent research from XING Events. The report was based on data from a survey of 2,621 event attendees and 1,630 event organizers from around the world. Some 66% of attendees say they learn about events/conferences from friends and acquaintances, and 59% say they find out ...

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How to Streamline Your Creative Operations [Infographic]

Creative teams are always on the cutting edge of fashion… what with all those different hats they wear. Team leads are not just coming up with concepts but also coordinating with various teams throughout the business, managing employees (in-house, remote, and freelance), tracking results, and, oh yeah, making sure all the creative work gets done on time. It’s enough to ...

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When and Where Consumers Use Search Engines to Find Local Businesses

Consumers searching online for local businesses typically plan to visit/book an appointment within the next two days, according to recent research from Review Trackers. The report was based on data from a survey conducted in 2017 of 350 consumers. Respondents were asked about how they use search engines (either Web-based or via an app such as Google Maps) to find ...

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The 10 Industries Most Distrusted by US Consumers

The oil/petroleum and marketing/advertising industries are the most distrusted by consumers in the United States, according to recent research from Halo. The report was based on data from a survey of 500 consumers in the United States. Finance/insurance is the third-most distrusted industry by US consumers. It’s followed by government/public administration as the fourth most distrusted industry/sector. The most trusted ...

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