Social Media Advertising

Tech Arrgh: Why You Need To Get Nerdy With UTM Tracking Links – Blogcentric #90

You Need To Use Tracking Links Here’s Why People are visiting your site, yay! But where exactly are they coming from? Are your Facebook posts and Tweets driving traffic and if so which ones? That’s the problem we’ll try to fix in this post. This is the first in a four part series on blogging tech for beginners called ‘Tech ...

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Social Network Elite Review: Grow Your Instagram Account Organically

Social Network Elite is a newer business tool for Instagram. If your business hasn’t been serious about Instagram as a sales and marketing channel, it is high time you get serious! No, Instagram isn’t just a place where millennials post pics about their vacation and food pics. It has evolved into a marketing powerhouse in today’s social media landscape. Here ...

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4 Inspiring Tips and Examples for Your Nonprofit’s Social Media Marketing

If you are managing a nonprofit’s social media, we have some engaging social media marketing examples to inspire you to create and share great content. 1. Share Your Nonprofit’s Wins on Social Media One of the most important things you can do for your nonprofit’s social media account is to show the support received from your donors and how your ...

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The Marketing Measurement Series – What Even Is A KPI? – 1 Minute Moment #86

The Marketing Measurement Series – What Even Is A KPI? What is a KPI? Sometimes marketing jargon can make things sound complicated. When I first heard the term KPI I had to do an online search to see what it meant. Even then I thought it was something for corporations and big business. But no, KPIs are for all of ...

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The Scientific Guide to a Profitable Facebook Marketing Strategy

When looking at your Facebook marketing strategy you must take the latest statistics into account. When you review the data it will help you better understand the Facebook algorithm. This way you will know what your posting frequency should be, what type of content you should create and many more things. They can make your Facebook marketing strategy a lot ...

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Can You Earn Media Coverage Without Using Newswire PR Services?

Everyone is aware that using newswire PR services can help companies earn media coverage. But it is not the only way to get mentions or publicity. Newswires can get your news in front of your target press, however, it costs a substantial fee. What if your company cannot afford extra money to pay for these services? Is it the only ...

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The Facebook Boost Post Button Is (Still) a Terrible Idea

Frequent users of the Facebook Boost Post button, listen up: This is an intervention. That Boost Post option is definitely convenient, and it can be much quicker than going through the ad system. But in this case, convenience comes at a cost. Ad campaigns already can be huge financial and time investments, so you don’t want to take any risks. ...

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