Sipsmith launches new ‘gin in a tin’




Just in time for summer, Sipsmiths Gin have launched their latest product, gin and tonic in a can.

The classy looking gin & tonic in a can is made using their classic London dry gin, which launched 10 years ago. The product is now available for all your summer picnic and train journey needs.

The launch comes as the company celebrates the boom in business over recent years due to the demand for ‘craft gin’ and support of independent makers. Thanks largely to Sipsmith, small-scale distilling licences are now possible, having lobbied for two years to gain one themselves, the first in over 200 years.

But to move with the times the brand has taken this next step, launching the RTD (ready-to-drink) product to ensure the Sipsmith brand stays ahead of the market.

Jared Brown, master distiller for Sipsmith, said: “We believe all gin experiences should be of the same uncompromising quality, whether gin lovers are sipping a G&T in a bar, the comfort of their own home, or out and about. “Perfect for on-the-go sipping, these cans are available in both regular and light, so there’s an option for whichever suits you best.”

 





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