5W Public Relations Grows Parenting Division

5W Public Relations has moved to grow its parenting business with the inclusion of a dedicated team and specialised client solutions.

5W Public Relations has announced the expansion of its parenting division within its consumer practice. The agency will continue to specialise in mum and baby brands as well as those focused on parenting. Also, a dedicated team will combine the capabilities of its Health & Wellness practices with its expertise in the consumer space.

The firm will continue to strengthen its media relations and digital communications programmes for clients in the parenting arena to include Delta Children, Lansinoh, Upspring, Diono, Nanobebe, and others.

Public relations services will include media relations, influencer relations, product launches, new market expansion campaigns, executive visibility programmes, fundraising announcements, content creation, digital media campaigns, and speaking opportunities.

“Our team has become highly specialised within this industry, offering leading counsel and strategic advice to clients. Our partners appreciate being able to tap into the resources of our specialty practice, and we are pleased to continue to provide them best-in-class communications programmes,” said Ronn Torossian (pictured), CEO of 5W Public Relations.

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