2019’s Top Marketing Trends: 7 Ways to Improve Your Marketing This Year

Last year, we saw a lot of important changes in digital marketing. Many technologies that seemed “gimmicky” a few years ago are now coming into their own, and if you want to thrive in today’s competitive market, you need to start incorporating them into your marketing strategy. The good news is, most of your competitors are probably a little slow on ...

Read More »

Monotype and Lippincott Unveil Curated ‘Brands With Heart’ Collection

Helps Brands Identify Typefaces that Best Convey Humanistic Qualities Monotype Imaging Holdings Inc. (Nasdaq: TYPE), a leading provider of typefaces, technology and expertise for creative applications and consumer devices, and Lippincott, a global branding firm, today introduced the Brands with Heart Collection. The curated collection features a palette of typefaces selected for their distinct personalities and idiosyncratic tendencies as ...

Read More »

The Work-Life Balance of SMB Owners

Most owners of small and midsize businesses (SMBs) say they work for more than three hours on the weekend and check business-related emails, calls, and texts during their free time, according to recent research from GetResponse. The report was based on data from a survey conducted in July 2018 among 4,237 SMB owners. Some 91% of respondents say they do ...

Read More »

Master the B2B Social Selling Funnel on LinkedIn

Would you like to generate more leads and sales, without the awkwardness of cold calls or uncomfortable sales tactics? What if I told you there was a way that you could quickly and naturally get more leads and sales using LinkedIn? And it doesn’t involve a complicated or expensive sales funnel. I hope you are not one of those who ...

Read More »

The Best Way to Set Up and Troubleshoot Your Sales Funnel

If you’re a marketer, you’re likely privy to the infamous sales funnel. You know how it works in theory… But maybe you’re having some problems implementing it in practice. There might be areas were your funnel is leaking… OR Maybe you’re not quite sure how to measure your funnel’s performance. This post covers: The best way to set up your ...

Read More »

CES 2019: Truth, tech and the art of experience

For the past 55 years, CES is where companies, inventors, investors and industry opinion formers have come to learn about, launch and monetize the innovations that have shaped our lives and futures. More than just a ‘tech’ show, from the announcement of the VCR in 1970 to the showcasing of wearable tech in 2014, CES is the place where brands ...

Read More »

Google News Digest: New SERP Features and Pay for Conversions in Display Campaigns

While we were away enjoying the holiday season, some important updates from Google were getting ready to be rolled out (and most of them are live now). If you feel you may have missed some updates and are not sure what those might be, below is everything you need to know is here. Most of the updates are related to ...

Read More »